Level-up Engagement and Conversion on KPIs with Students, Teachers and Parents

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Before

Product engagement slowing/decreasing

After

Clear implementable recommendations

Before

Product engagement slowing/decreasing

After

Clear implementable recommendations

The Problem

Team urgently required a comprehensive behavior design assessment of product experience. We aimed to identify and implement innovative design strategies that will enhance our activation and retention rates.

This critical audit spotlighted areas for improvement and ensureed product design aligns with best practices and pioneering approaches.

Process

We kicked off with a Behavior Design Workshop to understand user patterns. This led to a detailed Behavior Engagement Audit, revealing key areas for enhancement. Armed with these insights, we crafted a list of prioritized UX changes accompanied by lo-fidelity mockups. To drive retention, we developed a novel Behavior Engine map.

“We brought on Behavior Delta for quick, experience advice on sustaining engagement. We got great advice and incredibly useful insights, but more importantly, the BD Breakdown gave us specific, practical recommendations that we could implement right away.”

Rajesh Anandan

Founder of UNICEF Ventures

Insights &
Solution

Yielded a prioritized UX adjustment list with lo-fidelity mockups. The pinnacle of our strategy was the introduction of the Behavior Engine map, crafted to boost retention through informed design and development guidance.

Final Results

Elevated Experience

Identified actionable, high-impact recommendations that are both valuable and practical for immediate implementation.

These targeted strategies are poised to significantly enhance key product metrics, specifically improving user activation and retention rates. With prompt action, we noticed a positive shift in user engagement and prolonged product usage.